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I built my career leading senior teams responsible for scaling one of the world’s largest tech brands. Overseeing high‑stakes launches, multi‑million‑dollar digital campaigns, and customer experience optimisation across EMEA.

Since then, I’ve grown a successful coaching business, scaled an agency, and learned firsthand what happens when founders are sold surface‑level mentorship.

Today, I bring that experience to ambitious women ready to scale with strategy, substance, and sustainability, without losing themselves in the process.